Gender stereotypes as situation–behavior profiles

Recent research suggests that social perceivers’ dispositional inferences are influenced by information about the ways others’ behavior varies stably across situations. We extend this research to stereotypes. Specifically, we examined peoples’ preconceptions about the situation–behavior profiles that social groups are likely to display, as well as the implications of such preconceptions for behavioral judgments. Focusing on gender stereotypes, in Study 1 we found that perceivers’ expectations about men’s and women’s assertiveness are qualified by situational information. Study 2 revealed that perceivers’ beliefs about the mentalistic attributes (e.g., goals, beliefs, motivations) that characterize men and women mediated the relationship between target gender and perceivers’ expectations about situation–behavior patterns. Study 3 explored how such contextualized stereotypes affect on-line judgments of targets’ behavior, showing that perceivers judge a given behavior’s assertiveness based not only on target gender but also on situation type.