• Title of article

    Malleability of attitudes or malleability of the IAT?

  • Author/Authors

    Han، نويسنده , , H. Anna and Czellar، نويسنده , , Sandor and Olson، نويسنده , , Michael A. and Fazio، نويسنده , , Russell H.، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 2010
  • Pages
    13
  • From page
    286
  • To page
    298
  • Abstract
    In the current set of experiments, we establish, and explore the consequences of, the imprecision that characterizes the attribute response labels typically employed in the Implicit Association Test (IAT). In Experiment 1, we demonstrate the malleability of the IAT, as conventionally implemented. IAT scores are shown to be influenced by perspective mindsets induced by an unrelated preceding task. Then, we explore how the malleability of the IAT can lead to the inference that attitude change has occurred even when there is very good reason to believe it has not (Experiment 2), and conversely, how it can obscure the detection of attitude change when such change is indeed likely to have occurred (Experiment 3). We provide conceptual explanations for these discrepancies and suggest methodological improvements to enhance the specificity of IAT measures.
  • Keywords
    Implicit association test , Attitudes , attitude change , Extrapersonal associations
  • Journal title
    Journal of Experimental Social Psychology
  • Serial Year
    2010
  • Journal title
    Journal of Experimental Social Psychology
  • Record number

    1959303