مرکز منطقه ای اطلاع رساني علوم و فناوري - The organizational paradox in advertising and the reconfiguration of project cooperation

Title of article :

The organizational paradox in advertising and the reconfiguration of project cooperation

Author/Authors :

Caroline von Bernuth، نويسنده , , Harald Bathelt، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2007

Pages :

From page :

545

To page :

557

Keywords :

Inter-Wrm projects , Advertising industry , Organizational paradox , crisis , Frankfurt/Main , Leipzig , Creativity

Journal title :

Geoforum

Serial Year :

2007

Journal title :

Geoforum

Record number :

197080

Link To Document :