مرکز منطقه ای اطلاع رساني علوم و فناوري - A Web-enabled hybrid approach to strategic marketing planning: Group Delphi+a Web-based expert system

Title of article :

A Web-enabled hybrid approach to strategic marketing planning: Group Delphi+a Web-based expert system

Author/Authors :

Shuliang Li، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2005

Pages :

From page :

393

To page :

400

Keywords :

Web-based expert system , Decision support system , Group Delphi , Marketing Strategy , STRATEGIC PLANNING , world wide web

Journal title :

Expert Systems with Applications

Serial Year :

2005

Journal title :

Expert Systems with Applications

Record number :

198279

Link To Document :