مرکز منطقه ای اطلاع رساني علوم و فناوري - An anticipation model of potential customers’ purchasing behavior based on clustering analysis and association rules analysis

Title of article :

An anticipation model of potential customers’ purchasing behavior based on clustering analysis and association rules analysis

Author/Authors :

Horng-Jinh Chang، نويسنده , , Lun-ping Hung، نويسنده , , Chia-Ling Ho، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2007

Pages :

From page :

753

To page :

764

Keywords :

Web log , Association rules , Clustering analysis

Journal title :

Expert Systems with Applications

Serial Year :

2007

Journal title :

Expert Systems with Applications

Record number :

198567

Link To Document :