مرکز منطقه ای اطلاع رساني علوم و فناوري - A knowledge-based model of context-dependent attribute preferences for fast moving consumer goods

Title of article :

A knowledge-based model of context-dependent attribute preferences for fast moving consumer goods

Author/Authors :

S. Moss، نويسنده , , B. Edmonds، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 1995

Pages :

From page :

155

To page :

169

Keywords :

artificial intelligence. simulation. methodology. marketing. preferences. Demand

Journal title :

OMEGA

Serial Year :

1995

Journal title :

OMEGA

Record number :

206335

Link To Document :