Title of article :
Mathematical models of service
Author/Authors :
Roland T. Rust، نويسنده , , Richard Metters، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 1996
Keywords :
Service , Customer retention , Service Quality , Return on quality (ROQ) , Customer satisfaction , Service productivity
Journal title :
European Journal of Operational Research
Journal title :
European Journal of Operational Research