Title of article
Market entry, phased rollout or abandonment? A real option approach
Author/Authors
Enrico Pennings، نويسنده , , Onno Lint، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2000
Pages
14
From page
125
To page
138
Keywords
finance , Product standardization , Market entry , Real options
Journal title
European Journal of Operational Research
Serial Year
2000
Journal title
European Journal of Operational Research
Record number
213332
Link To Document