• Title of article

    A duopolistic model of dynamic competitive advertising

  • Author/Authors

    Qinan Wang، نويسنده , , Zhang Wu، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2001
  • Pages
    14
  • From page
    213
  • To page
    226
  • Keywords
    Marketing , Dynamic competitive advertising , Di?erential games
  • Journal title
    European Journal of Operational Research
  • Serial Year
    2001
  • Journal title
    European Journal of Operational Research
  • Record number

    213535