Title of article :
Customer attrition analysis for financial services using proportional hazard models
Author/Authors :
Dirk Van den Poel، نويسنده , , Bart Larivière، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2004
Keywords :
proportional hazard model , Retention modelling , Marketing , Cox regression , Banking
Journal title :
European Journal of Operational Research
Journal title :
European Journal of Operational Research
