Title of article :
MABS: Spreadsheet-based decision support for precision marketing
Author/Authors :
Bert De Reyck، نويسنده , , Zeger Degraeve، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2006
Pages :
16
From page :
935
To page :
950
Keywords :
Decision support systems , Marketing , Scheduling , integer programming , Large scale optimisation
Journal title :
European Journal of Operational Research
Serial Year :
2006
Journal title :
European Journal of Operational Research
Record number :
215916
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=215916
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