Title of article :
Quality improvement and goodwill accumulation in a dynamic duopoly
Author/Authors :
Fouad El Ouardighi، نويسنده , , Federico Pasin، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2006
Keywords :
advertising , Goodwill , Dynamic competition , quality , Differential games
Journal title :
European Journal of Operational Research
Journal title :
European Journal of Operational Research