Title of article :
The stochastic goodwill problem
Author/Authors :
Carlo Marinelli، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2007
Pages :
16
From page :
389
To page :
404
Keywords :
Optimal advertising under uncertainty , Bellman equation , Control with discretionary stopping
Journal title :
European Journal of Operational Research
Serial Year :
2007
Journal title :
European Journal of Operational Research
Record number :
216363
Link To Document :
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