Title of article :
A network equilibrium framework for Internet advertising: Models, qualitative analysis, and algorithms
Author/Authors :
Lan Zhao، نويسنده , , Anna Nagurney، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2008
Keywords :
Competitive firms , Variational inequalities , Online advertising , resource allocation , Internet marketing , Optimal budgeting , Network equilibrium
Journal title :
European Journal of Operational Research
Journal title :
European Journal of Operational Research
