Title of article
Direct to consumer advertising in pharmaceutical markets
Author/Authors
Kurt R. Brekke، نويسنده , , Michael Kuhn، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2006
Pages
29
From page
102
To page
130
Keywords
Marketing , Oligopoly , pharmaceuticals
Journal title
JOURNAL OF HEALTH ECONOMICS
Serial Year
2006
Journal title
JOURNAL OF HEALTH ECONOMICS
Record number
234446
Link To Document