Designing Effective Strategies to Improve Performance Indicators of Bread Industry Using System Dynamics: A case study in Iran

Bread is the staple food in the Irian basket, so its quality is of high importance. Since traditional Iranian bread production methods are often unsanitary, in the last decades, different attempts were made to mechanize production of Iranian breads, but a few of them, due to a variety of factors, could succeed. The aim of this study is to examine various factors affecting the system of bread production in Iran and to provide effective solutions for the development of mechanized bakeries as the main strategy for improving the quality of bread production. Existence of different factors and the relation between them makes the system of bread production a complex system therefore, this study uses system dynamics approach to analyze this system and to design solutions. Furthermore, the system of bread production is broken down to three subsystems: knowledge and technology subsystem, economic subsystem, and political and social subsystem.