Title of article :
An Innovation Measurement Model Based on THIO Classification: An Automotive Case Study
Author/Authors :
Mirzapour Al-e-Hashem, m. j ESC Rennes School of Business - Rue Robert d'Arbrissel, Rennes, France , Soleimani, hamed Department of Industrial Engineering - Qazvin Branch - Islamic Azad University, Qazvin, Iran , Sazvar, zeinab Industrial Engineering Department - College of Engineering - University of Tehran, Tehran, Iran
Abstract :
Many criteria have been presented so far for innovation measurement. Presenting the relation between input and output of innovation,
completing other criteria and achieving more comprehensive criteria has also been raised. What is of vital importance is the right utilization
of these criteria towards measuring innovation. This paper seeks to present a model to measure innovation that, in addition to the simplicity
of its perception and measurement method, has an adequate comprehensiveness. The analyses are undertaken through two real case studies
in automotive industry in Iran. The results show that Saipa automotive company should concentrate on Info-ware, Orga-ware and Humanware
while Iran-khodro automotive company needs to focus on Info-ware, Orga-ware and Techno-ware aspects to balance the innovation
processes.
Keywords :
THIO Model , Innovation measurement , Research and development , New Product development , Automobile industry
Journal title :
Astroparticle Physics
