Redesigning bazaar physical structure according to its dealing culture structure (Case study: Arab bazaar in Ahvaz city)

The Bazaar physical structure is formed based on the arrangement of division units, Interfaces, joints and boundaries to each other and the Arabic Bazaar follows this example as well. This structure is the result of arrangement syntax of division units with a linear pattern around an axis. Culture is a life style of people that fulfills their needs with its "Pattern variable" based on the values of their culture. The Arabs considered as the buyers and sellers use a dealing pattern in this bazaar that is different from others. The interactions between the roles results in the formation of networks with different contents. The networks tie to each other and form the dealing culture structures. The Current physical structures are not in accordance with the dealing culture structure thus it results in irregularity. The changed structure of the shops with the counter of vendors that is put next to the shop can be an indication of inappropriateness of physical structure, transaction culture structure which results in disarrangements in bazaar. The inappropriateness of the two structures made some irregularities in bazaar. The aim of the current research is to solve the above mentioned problem by utilizing the general structure connection model based on the system theory for physical structures. Therefore, the present research attempts to achieve the association of physical and cultural structure as the aim in order to seek the answers of the following questions: 1. According to the culture structure, how is the physical structure designed? 2. How is the form of components and their connection to each other designed in physical structure according to the networks and relations between them in culture structure? 3. How are the elements of components and the relationship between them designed in physical structure with content and pattern variable in culture structure? Hence the dealing culture structure in the Ahwaz Arab Bazaar was identified using the ethnographic method based on the network theory; the results were applied in the redesign of the physical structure. Culture regularity in dealing networks is the result of the present study that facilitates the dealing of goods and information in bazaar. In the current study, the framework was presented for utilization in the design process by network theory and Parsons' cultural theory that was used mainly in sociological studies. The model of culture structure was extracted by output of ethnographic research method and interpretive method and it was used as one of the criterions for choosing the physical structure design. Creating the possibility of comparing physical body in correspondence with the culture is another result of the obtained culture structure model. It is recommended to use the obtained results in redesigning other old bazaars.