Title of article :
Infographics and Routing of Tourism Sites of Tourist Cities
Author/Authors :
Baratzadeh, Yasnaa Department of Arts and Architecture - Islamic Azad University Yazd Branch, Yazd, Iran , Nasehi, Abouzar Department of Research Art - Art University of Isfahan, Isfahan, Iran , Bagherilori, Mohammadreza Department of Art and Architecture - Islamic Azad University Yazd Branch, Yazd, Iran
Abstract :
The contemporary world is a space full of messages, and information that is exchanged constantly.
All the urban visual effects (whether in open spaces or huge images, or in closed public places),
have a special visual expression power that defines how they can be used in the field of
environmental graphic design. Large and tourist cities face many problems. Problems related to
tourist may arise in communicating tour guide such as the weakness of the information system in
identifying tourist sites, the lack of adequate facilities on sites such as maps, movies and
educational boards. In tourist cities, one observes that environmentally graphic elements is not used
and have no vitality and designed related to the urban texture. The present study, attempts to design
and present a model based on informative environmental graphics to determine the specific route of
tourism in order to know the space of urban tourism sites. Considering that the purpose of this
research is to use the capabilities and functions of environmental graphics in the historical space of
tourist cities and finally to provide a model to determine the routing infographic, so in terms of
purpose it is practical - development. When studies done related to the scientific principles of
environmental graphic design with aesthetic language as an effective tool in facilitating the routing
of tourists and paying attention to special tourist routes, it is also based on descriptive-analytical
research method. The environmental graphics at Naghsh-e Jahan Square do not respond to the rapid
growth and development of this tourist site. This is because in many cases not only it does not
convey information to the audience, but causes confusion and difficulty. Most of the environmental
graphic factors in Naghsh Jahan Square are not in their proper place and therefore have lost their
features and have only made this space more crowded. Therefore, with the proposed model of this
research, domestic and foreign audiences can become more familiar and use the facilities and
attractions of tourist sites.
Keywords :
Environmental Graphics , Routing , Infographics , Tourism
Journal title :
International Journal of Applied Arts Studies (IJAPAS)
