• Title of article

    The value of nonselling activities at international trade shows

  • Author/Authors

    Alex Sharland، نويسنده , , Peter Balogh، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1996
  • Pages
    8
  • From page
    59
  • To page
    66
  • Journal title
    Industrial Marketing Management
  • Serial Year
    1996
  • Journal title
    Industrial Marketing Management
  • Record number

    254714