Title of article
Marketingʹs role in cross-functional information management
Author/Authors
James C. Bondra، نويسنده , , Tim R. V. Davis، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1996
Pages
9
From page
187
To page
195
Journal title
Industrial Marketing Management
Serial Year
1996
Journal title
Industrial Marketing Management
Record number
254725
Link To Document