Title of article :
Technical risk and new product success: An empirical test in high technology business markets
Author/Authors :
Robert Polk، نويسنده , , Richard E. Plank، نويسنده , , David A. Reid، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 1996
Pages :
13
From page :
531
To page :
543
Journal title :
Industrial Marketing Management
Serial Year :
1996
Journal title :
Industrial Marketing Management
Record number :
254754
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=254754