مرکز منطقه ای اطلاع رساني علوم و فناوري - Some characteristics of adopters of a major innovation in the computer field and its potential use in marketing

Title of article :

Some characteristics of adopters of a major innovation in the computer field and its potential use in marketing

Author/Authors :

Tor Jarl Trondsen، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 1996

Pages :

From page :

567

To page :

576

Journal title :

Industrial Marketing Management

Serial Year :

1996

Journal title :

Industrial Marketing Management

Record number :

254757

Link To Document :