• Title of article

    Advertising budgeting practices in agribusiness: The case of farmer cooperatives

  • Author/Authors

    Morgan P. Miles، نويسنده , , John B. White، نويسنده , , Linda S. Munilla، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1997
  • Pages
    10
  • From page
    31
  • To page
    40
  • Journal title
    Industrial Marketing Management
  • Serial Year
    1997
  • Journal title
    Industrial Marketing Management
  • Record number

    254762