• Title of article

    Building a supplier-customer relationship using joint new product development

  • Author/Authors

    James M. Comer، نويسنده , , B. J. Zirger، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1997
  • Pages
    9
  • From page
    203
  • To page
    211
  • Journal title
    Industrial Marketing Management
  • Serial Year
    1997
  • Journal title
    Industrial Marketing Management
  • Record number

    254778