مرکز منطقه ای اطلاع رساني علوم و فناوري - Normative Models and Practical Applications of Segmentation in Business Markets

Title of article :

Normative Models and Practical Applications of Segmentation in Business Markets

Author/Authors :

Stavros P. Kalafatis، نويسنده , , Vicki Cheston، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 1997

Pages :

From page :

519

To page :

530

Journal title :

Industrial Marketing Management

Serial Year :

1997

Journal title :

Industrial Marketing Management

Record number :

254805

Link To Document :