• Title of article

    Relationship Marketing in Practice: Myths and Realities

  • Author/Authors

    Michael H. Morris، نويسنده , , Janinne Brunyee، نويسنده , , MICHAEL PAGE، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1998
  • Pages
    13
  • From page
    359
  • To page
    371
  • Journal title
    Industrial Marketing Management
  • Serial Year
    1998
  • Journal title
    Industrial Marketing Management
  • Record number

    254835

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=254835