• Title of article

    Improving the Effectiveness of Field Sales Organizations: A European Perspective

  • Author/Authors

    Artur Baldauf، نويسنده , , David W. Cravens، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1999
  • Pages
    10
  • From page
    63
  • To page
    72
  • Journal title
    Industrial Marketing Management
  • Serial Year
    1999
  • Journal title
    Industrial Marketing Management
  • Record number

    254851