Title of article
Applying Principles of Creativity Management to Marketing Research Efforts in High-Technology Markets
Author/Authors
Lexis F. Higgins، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1999
Pages
13
From page
305
To page
317
Journal title
Industrial Marketing Management
Serial Year
1999
Journal title
Industrial Marketing Management
Record number
254871
Link To Document