مرکز منطقه ای اطلاع رساني علوم و فناوري - Assessing customer orientation in the context of buyer/supplier relationships using judgmental modelling

Title of article :

Assessing customer orientation in the context of buyer/supplier relationships using judgmental modelling

Author/Authors :

Rui Vinhas Da Silva، نويسنده , , Gary Davies، نويسنده , , Pete Naudé، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2002

Pages :

From page :

241

To page :

252

Keywords :

Customer Orientation , Judgemental modelling , Retailing , Textiles

Journal title :

Industrial Marketing Management

Serial Year :

2002

Journal title :

Industrial Marketing Management

Record number :

255022

Link To Document :