Title of article :
Toward a business-to-business channel incentives classification scheme
Author/Authors :
David I. Gilliland، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2003
Keywords :
Functions of relationships , Relationship quality , Trust , Commitment , Satisfaction , Customer-supplier relationships , Vendor satisfaction
Journal title :
Industrial Marketing Management
Journal title :
Industrial Marketing Management
