Title of article :
ASSESSING THE IMPACT OF MICROCREDIT PROGRAMS ON PARTICIPANT’S ENTREPRENEURIAL BEHAVIOR: A CONCEPTUAL FRAMEWORK
Author/Authors :
Isa, Zuraidah Mohamed Universiti Teknologi MARA, Kedah Campus - Faculty of Business Management, Malaysia , Abdul Hakim, Roslan Universiti Utara Malaysia - Othman Yeop Abdullah Graduate School of Business, Malaysia , Ismail, Russayani Universiti Utara Malaysia - School of Economics, Finance and Banking - Department of Economics, Malaysia
Abstract :
Microcredit programs may have an impact on participants’ entrepreneurial behavior. Thus, an understanding of personal attitude, subjective norm and perceived behavioral control as suggested by Ajzen’s theory of planned behavior (TPB) may enhance the understanding of the impact of microcredit on participants’ entrepreneurial behavior. Thus, by taking into account the participants’ personal attitude, subjective norm and perceived behavioral control in ways that leads to the enhancement of participants’ entrepreneurial behavior, microcredit programs have not only made small loans available to the poor but also helped to enhance entrepreneurial behavior.
Keywords :
Microcredit programs , participants’ entrepreneurial intention , participants’ entrepreneurial behavior theory of planned behavior (TPB)
Journal title :
Social and Management Research Journal
Journal title :
Social and Management Research Journal
