Title of article
The relationship between technology adoption and strategy in business-to-business markets: The case of e-commerce
Author/Authors
Guilherme D. Pires، نويسنده , , Janet Aisbett، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2003
Pages
10
From page
291
To page
300
Keywords
E-COMMERCE , Business objectives , Technology Adoption , Business strategies , Competitive advantage , Analytical framework
Journal title
Industrial Marketing Management
Serial Year
2003
Journal title
Industrial Marketing Management
Record number
255096
Link To Document