• Title of article

    Communication in international business-to-business marketing channels: Does culture matter?

  • Author/Authors

    Bert Rosenbloom، نويسنده , , Trina Larsen، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2003
  • Pages
    7
  • From page
    309
  • To page
    315
  • Journal title
    Industrial Marketing Management
  • Serial Year
    2003
  • Journal title
    Industrial Marketing Management
  • Record number

    255098