مرکز منطقه ای اطلاع رساني علوم و فناوري - Special issue : Transactions, relationships, or both: Impact of customer strategies on firm performance

Title of article :

Special issue : Transactions, relationships, or both: Impact of customer strategies on firm performance

Author/Authors :

Peter J. LaPlaca، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2003

Pages :

From page :

621

To page :

621

Journal title :

Industrial Marketing Management

Serial Year :

2003

Journal title :

Industrial Marketing Management

Record number :

255125

Link To Document :