Title of article
The impact of transactional and relational strategies in business markets: An agenda for inquiry
Author/Authors
Arun Sharma، نويسنده , , Kishore Gopalakrishna Pillai، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2003
Pages
4
From page
623
To page
626
Keywords
Knowledge management , Market intelligence , Competitive intelligence , Organizational Learning
Journal title
Industrial Marketing Management
Serial Year
2003
Journal title
Industrial Marketing Management
Record number
255126
Link To Document