مرکز منطقه ای اطلاع رساني علوم و فناوري - Designing channel incentives to overcome reseller rejection

Title of article :

Designing channel incentives to overcome reseller rejection

Author/Authors :

David I. Gilliland، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2004

Pages :

From page :

To page :

Keywords :

Incentives , Channels of distribution , Cooperation , governance

Journal title :

Industrial Marketing Management

Serial Year :

2004

Journal title :

Industrial Marketing Management

Record number :

255146

Link To Document :