Title of article :
The role of the Internet in new product performance: A conceptual investigation
Author/Authors :
Muammer Ozer، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2004
Pages :
15
From page :
355
To page :
369
Keywords :
Product success , Development process , The Internet , Product development , product innovation
Journal title :
Industrial Marketing Management
Serial Year :
2004
Journal title :
Industrial Marketing Management
Record number :
255173
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=255173