• Title of article

    An optimization approach to business buyer choice sets: How many suppliers should be included

  • Author/Authors

    Ralph G. Kauffman، نويسنده , , Peter T. L. Popkowski Leszczyc، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2005
  • Pages
    10
  • From page
    3
  • To page
    12
  • Keywords
    Choice set , optimization , Industrial buyer utility , Industrial purchasing
  • Journal title
    Industrial Marketing Management
  • Serial Year
    2005
  • Journal title
    Industrial Marketing Management
  • Record number

    255211