• Title of article

    Buyer attentiveness in buyer–supplier relationships

  • Author/Authors

    Joseph M. Bonner، نويسنده , , Roger J. Calantone، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2005
  • Pages
    9
  • From page
    53
  • To page
    61
  • Keywords
    Customer profitability , relationship marketing , Customer Equity , Attentiveness
  • Journal title
    Industrial Marketing Management
  • Serial Year
    2005
  • Journal title
    Industrial Marketing Management
  • Record number

    255215