Title of article
Buyer attentiveness in buyer–supplier relationships
Author/Authors
Joseph M. Bonner، نويسنده , , Roger J. Calantone، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2005
Pages
9
From page
53
To page
61
Keywords
Customer profitability , relationship marketing , Customer Equity , Attentiveness
Journal title
Industrial Marketing Management
Serial Year
2005
Journal title
Industrial Marketing Management
Record number
255215
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