• Title of article

    Intraorganizational influe nces on business-to-business pricing strategies: A political economy perspective

  • Author/Authors

    Richard Lancioni، نويسنده , , Hope Jensen Schau، نويسنده , , Michael F. Smith، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2005
  • Pages
    9
  • From page
    123
  • To page
    131
  • Keywords
    pricing strategy , Intraorganizational influe nce , Business-to-business pricing strategies
  • Journal title
    Industrial Marketing Management
  • Serial Year
    2005
  • Journal title
    Industrial Marketing Management
  • Record number

    255222