Title of article
Business relationships on different waves: Paradigm shift and marketing orientation revisited
Author/Authors
Laurids Hedaa، نويسنده , , Thomas Ritter، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2005
Pages
8
From page
714
To page
721
Keywords
Purchasing , Market orientation , Customer relationship , paradigm shift , Marketing
Journal title
Industrial Marketing Management
Serial Year
2005
Journal title
Industrial Marketing Management
Record number
255279
Link To Document