Title of article :
Developing relationships in strategic alliances: Commitment to quality and cooperative interdependence
Author/Authors :
Alfred Wong، نويسنده , , Dean Tjosvold، نويسنده , , Pengzhu Zhang، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2005
Keywords :
Strategic alliances , quality , goal interdependence , Long-term relationships
Journal title :
Industrial Marketing Management
Journal title :
Industrial Marketing Management