Title of article :
How to distinguish innovative suppliers? Identifying innovative suppliers as new task for purchasin
Author/Authors :
Holger Schiele، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2006
Keywords :
Customer value , Value creation competences , Relationship marketing , Value -creation logic , Supplier–customer relationships
Journal title :
Industrial Marketing Management
Journal title :
Industrial Marketing Management