• Title of article

    Multi-channel strategy in business-to-business markets: Prospects and problems

  • Author/Authors

    Bert Rosenbloom، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2007
  • Pages
    6
  • From page
    4
  • To page
    9
  • Journal title
    Industrial Marketing Management
  • Serial Year
    2007
  • Journal title
    Industrial Marketing Management
  • Record number

    255382