مرکز منطقه ای اطلاع رساني علوم و فناوري - Assessing the evolution of sales knowledge: A 20-year content analysis

Title of article :

Assessing the evolution of sales knowledge: A 20-year content analysis

Author/Authors :

Brian C. Williams.، نويسنده , , Christopher R. Plouffe، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2007

Pages :

From page :

408

To page :

419

Keywords :

Leadership , Buying center , Supply chains , Performance

Journal title :

Industrial Marketing Management

Serial Year :

2007

Journal title :

Industrial Marketing Management

Record number :

255417

Link To Document :