Title of article
Performance implications of the direct and moderating effects of centralization and formalization on customer orientatio
Author/Authors
Seigyoung Auh، نويسنده , , Bülent Mengüç، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2007
Pages
13
From page
1022
To page
1034
Keywords
relationship management , Buyer–supplier relationship , ICT , Supplier portals
Journal title
Industrial Marketing Management
Serial Year
2007
Journal title
Industrial Marketing Management
Record number
255467
Link To Document