مرکز منطقه ای اطلاع رساني علوم و فناوري - Unmet adoption expectation as the key to e-marketplace failure: A case of Taiwanʹs steel industr

Title of article :

Unmet adoption expectation as the key to e-marketplace failure: A case of Taiwanʹs steel industr

Author/Authors :

Yu-Hui Tao، نويسنده , , Chia-Ping Chen، نويسنده , , Chia-Ren Chang، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2007

Pages :

From page :

1057

To page :

1067

Keywords :

risk , e-Readiness , Usage , Buyer behavior , Electronic markets , benefit

Journal title :

Industrial Marketing Management

Serial Year :

2007

Journal title :

Industrial Marketing Management

Record number :

255470

Link To Document :