Title of article
An empirical investigation of US credit card users: Card choice and usage behavior
Author/Authors
Ali Kara، نويسنده , , Erdener Kaynak، نويسنده , , Orsay Kucukemiroglu، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1996
Pages
22
From page
209
To page
230
Keywords
Services Marketing. , Credit Card , Consumer choice , conjoint analysis
Journal title
International Business Review
Serial Year
1996
Journal title
International Business Review
Record number
255516
Link To Document