Title of article
Retail buyer decision-making in Japan: what US sellers need to know
Author/Authors
Frank Alpert، نويسنده , , Michael Kamins، نويسنده , , Tomoaki Sakano، نويسنده , , Naoto Onzo، نويسنده , , John Graham، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1997
Pages
22
From page
91
To page
112
Keywords
Retail buying , Marketing to Japan , Trade barriers
Journal title
International Business Review
Serial Year
1997
Journal title
International Business Review
Record number
255548
Link To Document